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According to , 26% of teams that use close more deals than those that don’t. With these platforms, you can manage sales content, use value selling tools, see content engagement analytics, train teams, and much more!����

One common enablement platform is Highspot. However, some current Highspot users and companies doing thorough research on sales enablement tools are looking for Highspot competitors that offer flexible customization options, provide enablement analytics, and are easy to use. 

Well, this Highspot alternatives review is here to help! Highspot compares to its competitors so that you can make an informed decision and master ����

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What type of company is Highspot?

offers across various industries, including manufacturing, life sciences, financial services, and technology. 

Highspot combined generative AI, analytics, integrations, and security and compliance to create a sales enablement platform focused on streamlining operations for businesses.  It is best for managing sales content and onboarding or training sales reps.

Highspot provides Software-as-a-Service (SaaS) for businesses that want to build sales enablement experiences on web and mobile platforms. Their software allows businesses to focus on selling their product or service while leveraging simple, built-in user administration and content management. Their solutions are beneficial to sales, marketing, and customer support teams, helping them engage in important buyer conversations and reach their .

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Highspot Review

We’ll start with a quick review of Highspot before diving into some of the platform’s competitors. 

Its content management tool enables users to create a single content repository for accessing sales content and monitoring content engagement. While its AI and platform offers personalized learning, analytics, and course creation. 

Highspot also integrates with other CRM and productivity platforms like Salesforce, Slack, Google, and Microsoft Teams. 

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Highspot Features 

Highspot offers four main features.

• Pitching: Integrate with an existing email system or use email templates to send sales content to customers and monitor engagement����
• Content creation & management: Publish, organize, and update content 
• Analytics: Measure the usage and effectiveness of sales content, training, and sales strategy 
• Training & onboarding: Create instructor-led and self-paced courses through various mediums with offline and online learning options 

Highspot Pricing

Pricing details aren’t available on Highspot’s website. You need to contact Highspot to request a demo.

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Why Would You Need a Highspot Alternative

Here are reasons why you would need to check out other platforms before choosing Highspot: 

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Ease of Use

Sales reps report that learning how to use confusing sales enablement software can be just as difficult as learning the product they’re selling.  Regardless of how robust a platform’s features and functionality are–you don’t want to make your team spend months learning how to use a product that’s supposed to be improving your productivity…not slowing you down. 

While Highspot has robust functionality,  report that it has a “clunky UI,” “complicated user organization,” and “a steep learning curve.” These reviews show that Highspot might not be user-friendly for new users. 

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Customization Opportunities

The best sales enablement platforms offer tools that can be customized to fit the your teams love and your customers need. Platform customization opportunities make it easier for each team member to learn what they need when they need it. 

When it comes to Highspot, say the platform has limited layout and reporting customization capabilities. Highspot’s lack of customization in some tools might make it difficult for your brand persona to shine through–or for your teams to adopt it. 

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In-depth Analytics

Sales content analytics help provide insight into what sales collateral your sales reps are engaging with and how they’re engaging with it. Without it, you don’t know what type of content is effective and useful–and which content you should stop putting your resources into. 

A sales enablement platform should have a robust analytics tool that enables you to track and measure the performance of your sales assets. On G2, Highspot is reported to have powerful analytics however, some users say its analytics tool “cannot be integrated into other platforms” and that it is difficult to use. 

So while offering analytics is great, those analytics should be accessible, actionable, and helpful. 

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Best Highspot Competitors 

While Highspot can be a helpful platform, its limited analytics, and customization are leaving users on the search for the best Highspot alternatives.

Let’s take a look at some here: 

1. ���ϳԹ���

Best for: Just-in-time sales enablement for industries in financial services, insurance, pharma, healthcare services, higher education, established technology companies, retail, and more

���ϳԹ��� is a just-in-time enablement platform designed to optimize the processes of revenue teams. This solution enables businesses to empower sales teams with sales playbooks, templates,  and training they need to turn every rep into a top performer.����

���ϳԹ��� goes beyond just empowering teams with content. Users can also create bite-sized self-guided training materials, videos, and sessions to help with employee development. Its learning platform uses reinforcement learning methods to ensure your teams retain knowledge.

���ϳԹ��� offers usage guidance into platforms like Salesforce, Clari, Outreach, and Hubspot. It provides customizable features that help users create personalized experiences for customers. 

It provides access to a single source of content and enables revenue teams to search for whatever they need without having to leave the platform they’re working on. ���ϳԹ��� lets you prove the value of your enablement strategies through in-built analytics and data visualizations that help you identify areas of improvement.

Key Features

• Knowledge Base: A single centralized content repository for creating, managing, and delivering sales content to the right people at the right time 
• Enablement Analytics: Real-time analytics to measure the effectiveness of sales content, training, and strategy
• Speks: Speks equip employees with bite-sized learning embedded directly into the app or platform they’re working in — exactly when they need it
• Knowledge Checks: Bite-sized quizzes to measure the effectiveness of training content 
• Contextual Training Content: Training materials that simulate real-world situations and support reinforcement learning 
• Spotlights: Communicate important announcements and send reminders on tasks to be completed 
• ���ϳԹ���AI: An AI-powered assistant that automates content creation, summarizing, and translation 

���ϳԹ��� offers customizable pricing packages based on your organization's need, size, and use case. With ���ϳԹ���, sales teams see 80% higher ramp times, 70% increases in deal save rates, and 20% higher rep quota attainment.

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2. Bigtincan

Best for: Small businesses and enabling customer-facing teams 

is a sales enablement solution designed especially for small businesses. It enables users to onboard teams, prepare and upskill customer-facing teams to engage with clients and foster collaboration between marketing and sales teams. 

Bigtincan integrates with user tech stack and platforms like Zoom, Hubspot, and Adobe Acrobat. It also supports gamification and channel partnerships. 

Key Features

• Personalized AI sales assistant 
• Conversation intelligence tool to detect and set tone during conversations
• Automate sales collateral and measure content performance 
• Build instructor-led or self-paced courses 

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3. Showpad

Best for: Sales content management and buyer engagement 

is a sales enablement software designed for marketing and sales teams. It enables users to provide training to these teams and create sales assets needed to engage buyers. Showpad has a centralized platform for content and sales tools and a digital app with features like 360 showrooms, 3D modeling, and shared spaces designed for collaboration between sellers and buyers. 

It also has an open API and pre-configured integrations with platforms like Outlook, Google Drive, and Outreach.

Key Features

• Centralized sales asset management and distribution
• Bite-sized learning, interactive courses, and real-time learning leaderboards 
• Personalized video recording tool for creating customer videos 
• Open API and SDK for integration with CRMs and marketing automation systems

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4. SalesLoft

Best for: Managing revenue workflow 

is an AI-powered revenue workflow platform that enables marketing teams to create consistent processes, reduce costs, and increase revenue. This platform focuses on the customer lifecycle and offers tools like lead management and sales call tracking software. 

It also offers courses and certifications for sales teams and allows users to build their own solutions using customizable APIs and coding guides. 

Key Features

• Pipeline tool for building and nurturing sales pipeline 
• Create and automatically sync call logs with a CRM
• Sales dashboard for tracking and measuring key metrics 
• Utilizes AI and human insights to forecast sales numbers

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5. Seismic

Best for: Driving collaboration between sales reps and buyers 

is designed to enable sales reps to collaborate with buyers, marketing teams to create sales content, and customer service teams to deliver sales content and engage with buyers better. Its sales enablement platform can be integrated with Google, Salesforce, and Microsoft. 

Seismic helps users form an enablement strategy, audit sales content, and create impact reports.